Why are there rhyming ads?

Why are there rhyming ads?

Are they clever or just a fad?

 

Do people actually remember these ads?

Or are they mere pastimes from some grads?

Do these make you buy what they’re selling?

Are they a waste of time or simply upsetting?

 

Do they amuse people just for them not to remember?

“Did you see that commercial? From whom? I don’t remember.”

What about results? Do rhymes catch attention to gain them?

Does it bring in customers who think, “That’s great! What a gem!”

 

We love advertising for everything it does.

It draws attention and gives product information.

But does it need to rhyme

to get your attention?

 

Customers are smart.

Don’t treat them like children.

Appeal to their heart

Make ads result-driven.

It’s ever-present, after all.

Through winter, spring, summer, and fall.

Advertising will always be around.

Whether it’s on your face or in the background.

 

So it’s probably best that you get something out of it.

Advertising that’s good and will create profit.

Most importantly, however, advertising creates change.

Advertising should cause action, or else it’s just useless and strange.

Kei Serrano

Kei is a young marketer who specializes in social media and is currently handling various online business accounts. She has been performing on stage since the age of 3, has written many poems and short stories, and even drew comics in primary school.

Kei has discovered that marketing is the closest field in business that allows her to express her artistic side. Kei has varied experience, from health care to pre-school to the performing arts. She now takes on art forms such as photography and videography to fill her artsy hunger and contributes blog posts to various websites, all done while enjoying her one true love - coffee.

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